Gim Context | Reknitting Cultural Contexts – a/w26 instore

Knits are on! GIM CONTEXT is a boundary-pushing research project and sub-label launched by GIM, a historic knitwear house that has operated out of Tokyo’s Harajuku underground scene since 1965. The brand's driving philosophy is to turn everything into knitwear, rejecting static heritage to treat the medium as a living, breathing material. It actively deconstructs diverse historical, social, and cultural wardrobes and literally reweaves those contexts into radical contemporary pieces. Get ready for knitted denim, knitted 1960s feel-good Americana and knitted vintage athletic clothing. Available at Concrete Store Amsterdam

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Shop: GIM CONTEXT